Liverpool secure record kit deal

[Xherdan]

http://http://www.shopwarrior.com/Plaited-Fleece-Zip-Up-Track-Jacket-WPJ0003RD

 

 

Stick a crest on that and I'll buy it.

[Captain]

The quality of the LFC training gear I've bought has been a bit hit and miss, although mostly good.

 

To double the worth of the deal is no mean feat. Fingers crossed it will be a sucessful partnership.

[goatboy59]

 

The tip of Carra's boot heading for Nani's shins?

 

They've done their homework at least.

[WhiskeyJar]

BOSTON, MA - New Balance, Inc., a globally recognized leader in

the manufacture of performance athletic footwear and apparel, announced

today it has acquired Warrior Lacrosse of Warren, Michigan.* Warrior

Lacrosse is widely recognized as the world's most cutting edge

manufacturer of lacrosse equipment.

Warrior Lacrosse was founded

in 1993 by Dave Morrow, former lacrosse champion at Princeton

University.* Warrior will remain based in Warren and continue to

independently operate all manufacturing, marketing and sales

functions.* The acquisition included the assets of Stryke Lacrosse

Inc., a helmet company.*

"Lacrosse is one of the country's

fastest growing sports with young athletes that fit New Balance's

high-performance, technical consumer demographic," says Jim Davis, New

Balance Chairman and CEO.* "Dave and Christine Morrow have established

the premiere lacrosse company in the world and we are proud to have

them join the New Balance family."

"We are excited for the

opportunity to work with New Balance, and look forward to a bright and

successful future of building the Warrior brand together," says Dave

Morrow, Warrior Lacrosse Founder and President.* "Both New Balance and

Warrior are high-performance brands with strong retail partnerships

that focus primarily on grassroots marketing efforts."

Recently,

Warrior has partnered with New Balance to ensure the optimal

combination of lacrosse experience and footwear expertise. The Warrior

Burn lacrosse shoe by New Balance will be available in stores in early

February, 2004.* Designed and tested by members of the Warrior Lacrosse

Players Club Team, the Burn is the world's first lacrosse shoe

developed by the world's best players.

"We already have a

significant relationship with Warrior through our sponsorship of Major

League Lacrosse and co-branding of the Warrior Burn lacrosse shoe, so

we know they are a good fit with our company culture and philosophies,"

says Davis.* "We are also planning to emphasize team sports more in the

future and Warrior's expertise in the lacrosse and team market makes

this union a solid match."

Both New Balance and Warrior are

privately-held and are sponsors of Major League Lacrosse, the premiere

professional outdoor lacrosse league.* Lacrosse is considered to be

America's oldest sport.

 

Warrior Lacrosse, founded in 1993, is

the premier manufacturer of innovative, high performance lacrosse

equipment and apparel in the world.* Warrior is original, young,

energetic, and unafraid of creating changes that can lead into

uncharted territory. It is a distinct expression of the ambition,

creativity, and will of Founder and President Dave Morrow, a former

champion lacrosse player.* Warrior is the exclusive equipment supplier

to the US Men's and Women's Teams and Major League Lacrosse, as well as

presenting sponsor for the Laxsplash (MD), Mass Bay (MA), and US

Lacrosse (NY) youth tournaments, among others.* After taking the

lacrosse world by storm in 2003 with its groundbreaking Major League

Lacrosse equipment and women's equipment and apparel line, Warrior will

again turn heads and raise the bar with its 2004 line, introduction of

the Burn, and the emerging Player's Club Experience.* For more

information on Warrior Lacrosse please visit http://www.warriorlacrosse.com.

 

New Balance Purchases Warrior Lacrosse : New Balance

[WhiskeyJar]

They are not too shabby, pretty good.....

 

Warrior Perfomance Tops | Shop Warrior

[Christian]

I'm gutted, you won't catch me in any snide warrior stuff.

 

We are always Warriors lad. Have you seen the latest Kate Moss adverts? She's forever swinging in our garden in a little summer dress. Let's bring her a jug of lemonade each.

[Christian]

Cheeks is gutted we didn't secure the Wu Wear deal

[MLB]

Fuck, they don't mess around. Huge credit to FSG and Ayre for this. That's a ridiculous deal.

[The Party Boy]

Kate would be looking for the three stripes on this warrior's sleeve. She may let me stroke her hair but that's it. The jade monkey is concerned!

[Christian]

Cheeks as butler in an altered warrior top, with a broken chains logo sown in.

How Kate would laugh as I ride the Unicorn!

[Dan Vito Corleone]

I like Adidas, they make some top LFC gear, but this is a massive amount of money. Win.

[Caramac]

Huge amount of cash, l just hope their design team is sensible.

[Guest San Don]

Fucking incredible news and well in to the new owners, Ian ayres and everyone else in the club's marketing department. It finally looks like our world leading status is being developed and starting to reap the rewards.

 

Sorry to see adidas go as I like their gear but, they had the chance to match the new deal but preferred to keep their hands in their pocket. Their loss in more than one way!

 

And a great quote from the King there about delevoping youngsters and ability to spend money.

 

Surely a dig at wenger after the touchline spat?

 

Get in!

[Horus]

[YOUTUBE]GPoreDpqlik[/YOUTUBE]

[Josef Svejk]

Stolen from RAWK

 

 

"WAWWIORS, COME OUT TO PLAYYYY!"

 

Both utterly brilliant.

 

Incidentally, I rather like the association with a more obscure company. It'll give our shirts a more distinctive look. And I'd like to think that the practices of the smaller companies are ethically sounder (though, of course, it doesn't necessarily work that way).

 

Nike and United are a perfect match, and the further we can move away from that kind of hellish corporate marriage, the better as far as I'm concerned...

[liverbobs]

"WAWWIORS, COME OUT TO PLAYYYY!"

 

:D:D Excellent!

[El Rojo]

I was about to post exactly the same thing. Happy for the money, but on a purely selfish and personal basis, adidas are by far the coolest brand so on this basis i am gutted.

 

Old style Adidas, sure, but there's a world of difference between the classic trefoil stuff and their modern goober-wear.

 

Anyway, our recent kits have generally been minor variations on a template that hundreds of other teams around Europe use.

[Trumo]

I have a pair of New Balance trainers and they are of extremely high quality. If Warrior can make kits of the same standard then the only thing to be concerned about is the quality of the design.

 

I also think we'll be seeing a new home kit every season when this new deal starts. At £25m a year they'd be mad not to.

 

That said, I will miss Adidas because the 3-stripe look is timeless.

[Pidge]

Old style Adidas, sure, but there's a world of difference between the classic trefoil stuff and their modern goober-wear.

 

Anyway, our recent kits have generally been minor variations on a template that hundreds of other teams around Europe use.

 

This years kit has grown on me so much, I think it's class now. The new away kit as well is excellent. Adidas have just posted a new Bayern kit which has the pinstripe detail as well and it is nice.

 

It's a high bar for Warrior.

[Welsh]

 

I spent way too long on this, had to blacken GJ up to make him blend in more (no racist)

[lifetime fan]

This deal could actually be better for us finacially than it even seems at the moment.

 

Didn't adidas get all the revenue from overseas sales? I'd imagine we are now getting at least a slice of this plus doubling our money.

 

I agree with others in that I liked adidas supplying our kit but not enough to let them take the piss and not pay the going rate to let themselves be associated with us, it is their priviledge remember.

 

And whoever said they wouldn't care if it was Gola if they paid the right money is bang on too.

 

http://www.mediastorehouse.com/image/1973_74_shankly_and_paisley_in_gola_kit_4284683.jpg

[VERBAL DIARRHEA]

Adidas second best selling shirt is Liverpool and they would not match the offer. Fuck em ! Look at all the money spent by people on Adidas in this city aswell as tops.

The lids will be furious !

[Bobby Hundreds]

Bet you warrior got a twitch in their pants at the level of people having a gander at their site, won't load a lot of the time.

[lifetime fan]

http://http://www.shopwarrior.com/Plaited-Fleece-Zip-Up-Track-Jacket-WPJ0003RD

 

 

Stick a crest on that and I'll buy it.

 

That link isn't working mate.

[Red Phoenix]

The owners are building something here aren't they.

 

Really looks that way doesn't it? Just can't wait for the new season to start now.